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9789370037434 69e0cc8d53c9ba3238859f6c Big Feelings, Bad Purchases Emotional Spending In The Digital Age https://www.midlandbookshop.com/s/607fe93d7eafcac1f2c73ea4/69e0cc8e53c9ba3238859f86/61xnn6bzcql-_sl1409_.jpg
A dopamine hit, a checkout click, and suddenly, regret arrives faster than the package. When emotions run high, so does the spending. A deep dive into the mind-money connection how to break the cycle, keep the fun, and stop mistaking impulse for investment.

About the Author

Daniel Mercer is a behavioural finance researcher who specialises in the emotional side of money. With a background in digital marketing and psychology, he uncovers how guilt, shame, and impulse drive modern spending habits. Big Feelings, Bad Purchases is his practical guide to breaking the cycle and spending with self-awareness. When he's not writing or lecturing, he s probably analysing his own Amazon cart.
9789370037434
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Big Feelings, Bad Purchases Emotional Spending In The Digital Age

Big Feelings, Bad Purchases Emotional Spending In The Digital Age

ISBN: 9789370037434
₹236
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Details
  • ISBN: 9789370037434
  • Author: Daniel Mercer
  • Publisher: Rupa
  • Pages: 216
  • Format: Paperback
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Book Description

A dopamine hit, a checkout click, and suddenly, regret arrives faster than the package. When emotions run high, so does the spending. A deep dive into the mind-money connection how to break the cycle, keep the fun, and stop mistaking impulse for investment.

About the Author

Daniel Mercer is a behavioural finance researcher who specialises in the emotional side of money. With a background in digital marketing and psychology, he uncovers how guilt, shame, and impulse drive modern spending habits. Big Feelings, Bad Purchases is his practical guide to breaking the cycle and spending with self-awareness. When he's not writing or lecturing, he s probably analysing his own Amazon cart.

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