Industrialist, investor, and social entrepreneur Sanjiv Saraf juggles many roles, but his passion for Urdu poetry is what is closest to his heart. He set up the Rekhta Foundation—which hosts the world’s largest and most popular resource for Urdu language and literature—apart from doing extensive work for the preservation of texts and propagation of the language among youth through festivals and events. An alumnus of the Scindia School (1975) and a graduate from IIT Kharagpur (1980), Sanjiv was involved in business and industry for over thirty years during which he founded Polyplex Corpn. Ltd., an Indian multinational, Manupatra, India’s leading legal database, and other ventures in the green energy space. Thereafter, he turned his energies towards Urdu literature and is now fully involved in what he considers ‘the most satisfying work of my life, so far. Sanjiv is a recipient of several awards and honours, including the distinguished Doctor of Letters (D. Litt.) degree by Maulana Azad National Urdu University Hyderabad in 2016, the National Sir Syed Excellence Award 2018 by Aligarh Muslim University for his contribution to the cause of preserving and promoting Urdu and the Madhav Award as an Old Boy of Eminence for the year 2020 by the Scindia School for his outstanding work through Rekhta Foundation.