The ultimate handbook on SaaS in India India’s software-as-a-service (SaaS)—featuring companies such as Tally, Zoho, and Freshworks—is set to gain market share in the global enterprise software market. In the most recent estimates this could be USD 1 trillion in market cap by 2030. Now with over a decade of bustle and boom, India’s SaaS industry has lessons of its own to share. What are the learnings of India’s SaaS founders? Is there now an Indian playbook that fledgling SaaS entrepreneurs in the country can use? In The India SaaS Story Manav Garg engages in deep, focused conversations with key SaaS founders in India such as Sridhar Vembu, Girish Mathrubootham, Abhinav Asthana and Ritesh Arora to help a new generation of founders with relevant learnings. These range from what the best practices about different aspects of building and growing a SaaS startup are to actionable insights from the founders. Both practical and illuminating, this is the definitive playbook for India SaaS.