Important and valuable study of Indian politics and social media -- Kanimozhi, Lok Sabha MP and Deputy General Secretary, DMK

This is a highly original study using primary new material at the intersection of technology, digital media and political communications. It uses an innovative new methodology in social sciences and communication studies combining highly sophisticated algorithms to understand Twitter patterns with a deep understanding of Indian politics to provide new insights into a changing India. This book will be a must read for anyone interested in Indian politics, society and digital media. -- Dr Nalin Mehta, award-winning political scientist and journalist, author of The New BJP

This book is an important study towards helping us better understand how politicians use Twitter -- Milind Deora, former union minister, communications and shipping

Pathbreaking research on how politics plays out on social media. A must read for any politician running a campaign and an academic trying to understand it -- T.M. Veeraraghav, Executive Editor, NDTV, and Former Resident Editor, The Hindu

The real-life story of how an Indian journalist and an Indian data scientist collaborated to predict the winning party of any election even before the votes are counted

Sanjeev Singh is one of India's most eminent digital broadcast leaders with over 24 years of experience as a journalist and content producer in senior positions in digital, TV, print media and academia. He was previously Editor, Digital Broadcasting, Times Internet, where his primary work included creating digital video and audio content on the Times of India and nine other online platforms of the Times Group. Singh is currently Dean, Times School of Media at Bennett University.